BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -Facial Recognition: Facebook deploys DeepFace to recognize people in photos. Reports claim that its most advanced image recognition tool is more successful than humans in recognizing whether two different images are of the same person or not. This feature enables the users to tag friends in photos.

Detailed explanation-2: -The Architecture of Facebook’s Big Data platform Facebook uses Hadoop HDFS Architecture. Facebook collects data from two sources: User data is stored in the federated MySQL layer, and web servers produce event-based log data. Web server data is gathered and sent to Scribe servers, which run in Hadoop clusters.

Detailed explanation-3: -The more users who use Facebook, the more information they amass. Heavily investing in its ability to collect, store, and analyze data, Facebook does not stop there. Apart from analyzing user data, Facebook has other ways of determining user behavior.

Detailed explanation-4: -Facebook Data Analytics is a way to focus on two important metrics when marketing a product, namely: post stats and post reach.