BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -Any individual who purchases products or services for his personal use and not for manufacturing or resale is called a consumer. A consumer is one who is the decision-maker whether or not to buy an item at the store or someone who is influenced by advertisement and marketing.

Detailed explanation-2: -Consumer marketing sells products to individual consumers and households who purchase for their own consumption.

Detailed explanation-3: -customer. noun. a person or company that buys goods or services.

Detailed explanation-4: -An individual who buys goods for personal use and not for resale is called as consumer. A consumer is a person who buys services or products for personal use and not for resale.