BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -Predictive analytics is a branch of advanced analytics that makes predictions about future outcomes using historical data combined with statistical modeling, data mining techniques and machine learning. Companies employ predictive analytics to find patterns in this data to identify risks and opportunities.

Detailed explanation-2: -All four levels create the puzzle of analytics: describe, diagnose, predict, prescribe.

Detailed explanation-3: -The problem is that predictive analytics tools deliver information and insights, but they fail to let users take action. As we discussed above, if users wants to act on the data, they have to jump to yet another application-ultimately wasting time and interrupting their workflow.

Detailed explanation-4: -There are three types of analytics that businesses use to drive their decision making; descriptive analytics, which tell us what has already happened; predictive analytics, which show us what could happen, and finally, prescriptive analytics, which inform us what should happen in the future.