BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -As companies trade globally, they must be aware of different cultural and business practices and etiquette. Each country has its own rules for etiquette, business customs, and personal interaction. Companies that are culturally aware are better able to market products globally.

Detailed explanation-2: -According to the Society of Human Resource Management (SHRM), cultural differences impact the productivity of businesses. Acknowledging and understanding diverse cultures improves communication and interaction among the employees. As a result, cultural awareness leads to a highly motivated workforce.

Detailed explanation-3: -International business deals not only cross borders, they also cross cultures. Culture profoundly influences how people think, communicate, and behave. It also affects the kinds of transactions they make and the way they negotiate them.