BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -The purpose of upward communication is to allow employees to give feedback or suggestions to authoritative company figures, whereas the use of downward communication is to give orders to lower-level employees about their job responsibilities or company policies.

Detailed explanation-2: -Downward communication is from the higher-ups of the organization to employees lower in the organizational hierarchy, in a downward direction.

Detailed explanation-3: -Downward communication is the act of relaying important information in a company or organization from higher levels to lower levels.

Detailed explanation-4: -Downward communication flows from the superiors to subordinates.