BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

BUSINESS COMMUNICATION

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Smart businesses regard complaints from customers as
A
free consulting reports from the field
B
normal and therefore ignore them
C
a reason to avoid social media
D
appropriate to handle via phone only
Explanation: 

Detailed explanation-1: -Discovery, Engagement, and Delivery are the three main components of Customer Experience.

Detailed explanation-2: -As for customer experience management, Gartner sums it up pretty well in its definition: “the practice of designing and reacting to customer interactions to meet or exceed customer expectations and, thus, increase customer satisfaction, loyalty and advocacy.”

Detailed explanation-3: -One answer to this question is to recognize that customer satisfaction is captured as a point in time measure that relates to a range of time over which a product or service was procured while customer experience is a real time measure relating to the most recent touch point of a customer with your product or service.

Detailed explanation-4: -A customer is an individual or business that purchases another company’s goods or services. Customers are important because they drive revenues; without them, businesses cannot continue to exist.

There is 1 question to complete.