BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -In general, the macro environment includes trends in the gross domestic product (GDP), inflation, employment, spending, and monetary and fiscal policy. The macro-environment is closely linked to the general business cycle as opposed to the performance of an individual business sector.

Detailed explanation-2: -The cultural environment consists of the influence of religious, family, educational, and social systems in the marketing system. Marketers who intend to market their products overseas may be very sensitive to foreign cultures.

Detailed explanation-3: -The macro environment comprises a range of external factors-demographic, physical, natural, economic, technological, political, legal, and socio-cultural conditions.

Detailed explanation-4: -Although there are various approaches to complete an analysis of the macro environment forces affecting your business, I will focus on seven (7) distinct forces: competitive, cultural, demographic, economic, natural/physical, political, and technological.