BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

BUSINESS LAW

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
A strong statement that people should know is not literally true but it still legal to use by sales people.
A
puffing
B
criminal fraud
C
bait and switch
D
phishing
Explanation: 

Detailed explanation-1: -Statements in advertisements, such as ‘our soap powder washes whiter than white’ or ‘this is a great little car’ are examples of mere puffs. A ‘puff’ is statement that is unlikely to be taken seriously.

Detailed explanation-2: -Examples of puffery advertising might include the claim “better ingredients” or “the BEST steaks in the WORLD”, which is reasonably considered to be a flamboyant exaggeration or opinion and not misleading or false advertising.

Detailed explanation-3: -In today’s world, puffery is a statement that uses exaggeration and/or hyperbole to promote a product or service. Puffery is all around you whether you know it or not. A few common examples of puffery advertising you may have heard: World’s best product. Best in the business.

Detailed explanation-4: -Puffery is a legal way of promoting a product or service through hyperbole or oversized statements that cannot be objectively verified. On the other hand, false advertising occurs when factually false statements are used to promote a product.

There is 1 question to complete.