BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

BUSINESS LAW

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Advertisements in newspapers, radio, television, and direct mailings are considered to be
A
valid offers
B
contracts
C
invitations to negotiate
D
none of the above
Explanation: 

Detailed explanation-1: -Media Advertising defined: Media advertising means advertisements in newspapers and magazines and on radio, television and cable television stations. Media advertising also includes advertisements placed on billboards, buses or taxicabs.

Detailed explanation-2: -In most scenarios, an advertisement is not considered an offer. They are considered an invitation to begin negotiations. The reason for this is because if a contract was formed, no one could ever advertise without fear of being sued.

Detailed explanation-3: -Advertisements are typically an invitation to treat because they lack the important information that would make it an offer. There are circumstances where an advertisement would be an offer.

Detailed explanation-4: -An invitation to negotiate is not an offer. An invitation to negotiate is merely a preliminary discussion or an invitation by one party to the other to negotiate or make an offer.

There is 1 question to complete.