BUSINESS ADMINISTRATION
CUSTOMER RELATION MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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top management
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middle managers
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first-line managers
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managers at all levels
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Detailed explanation-1: -A customer relationship manager is typically responsible for customer relationships after the sale or service process is complete, and they continue to work with customers to keep them up to date on products and services to maintain that relationship.
Detailed explanation-2: -Starbucks, Nordstrom, Hilton, Amazon and other brands have created the blueprint for customer experience and customer relationship management (CRM), and have shaped customer expectations for brand interactions. In 2022, all companies need to take a radically customer centric approach.
Detailed explanation-3: -Customer-centricity is a business strategy that’s based on putting your customer first and at the core of your business in order to provide a positive experience and build long-term relationships.
Detailed explanation-4: -The CRM cycle basically consists of four stages – Marketing, Sales, Product, and Support.