BUSINESS ADMINISTRATION
CUSTOMER RELATION MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following is NOT a benefit of relationship marketing?
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increase marketing cost
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increase customer base
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repeat business
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minimize price sensitivity
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Explanation:
Detailed explanation-1: -The Top Benefits of Relationship Marketing Increase customer satisfaction. Improve retention rates. Enhance word-of-mouth marketing. Lead to higher conversion rates.
Detailed explanation-2: -1. Which one of the following is not an example of relationship marketing? A single sales promotion.
Detailed explanation-3: -Building trust and commitment. Providing excellent customer service. Prioritizing customer retention (not acquisition) Focusing on how a product/service benefits the customer.
There is 1 question to complete.