BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -Direct distribution channels The direct distribution channel does not make use of any intermediaries. The manufacturer or producer sells directly to the end consumer. The direct form of distribution is typically used by producers or manufacturers of niche and expensive goods and items that are perishable.

Detailed explanation-2: -According to the French Ministry of Agriculture and Food, a short distribution channel is “a method of selling agricultural products either through direct sales by the producer to the consumer or through indirect sales involving no more than one intermediary between the farmer and the consumer”.

Detailed explanation-3: -A distribution channel represents a chain of businesses or intermediaries through which the final buyer purchases a good or service. Distribution channels include wholesalers, retailers, distributors, and the Internet. In a direct distribution channel, the manufacturer sells directly to the consumer.

Detailed explanation-4: -A manufacturer can use one intermediary that sells the products to the final consumer. This channel is the most straightforward version of indirect selling. Alternatively, a company may have two or more intermediaries that participate in the distribution of a product.