BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

INTERNATIONAL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Meeting the needs of the current generation in a way that leaves future generations with the ability to also meet their needs refers to ____
A
market responsibility
B
ethical market planning
C
sustainability
D
green marketing
E
environmental determinism
Explanation: 

Detailed explanation-1: -In 1987, the United Nations Brundtland Commission defined sustainability as “meeting the needs of the present without compromising the ability of future generations to meet their own needs.”

Detailed explanation-2: -Sustainable development means “meeting the needs of the present generation without compromising the needs of future generations”.

Detailed explanation-3: -Sustainability consists of fulfilling the needs of current generations without compromising the needs of future generations, while ensuring a balance between economic growth, environmental care and social well-being.

There is 1 question to complete.