BUSINESS ADMINISTRATION
INTERNATIONAL MARKETING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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medium
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message
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copy
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graphic
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Detailed explanation-1: -A communication channel is the medium, mean, manner or method through which a message is sent to its intended receiver. The basic channels are written (hard copy print or digital formats), oral or spoken, and electronic and multimedia.
Detailed explanation-2: -The channels in the advertising communication system include television, radio, newspapers, magazines, billboards, e-mail, online advertising and so on. The impact and intensity of communication may differ from one media to another.
Detailed explanation-3: -A medium in communication is a system or channel through which a speaker or writer addresses their audience. It’s an outlet that a sender uses to express meaning to their audience, and it can include written, verbal or nonverbal elements. A communication medium can either be virtual or physical.
Detailed explanation-4: -In a nutshell, communication channels are mediums through which you can send a message to its intended audience. For example, phone calls, text messages, emails, video, radio, and social media are all types of communication channels.