BUSINESS ADMINISTRATION
INTERNATIONAL MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Cost plus method
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Marginal cost method
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Purchasing parity method
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Competitive price method
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Detailed explanation-1: -What Are The ‘4 Pricing Methods’? There are 4 Pricing Methods that can help you put a price on what you sell: replacement cost, market comparison, discounted cash flow/net present value, and value comparison.
Detailed explanation-2: -1. Competition-Based Pricing Strategy. Competition-based pricing is also known as competitive pricing or competitor-based pricing. This pricing strategy focuses on the existing market rate (or going rate) for a company’s product or service; it doesn’t take into account the cost of their product or consumer demand.
Detailed explanation-3: -Main methods of pricing in international marketing are: Cost; plus method, Marginal cost pricing method, Differential pricing, Probe pricing, Penetration pricing, Skimming pricing and Competitive pricing.
Detailed explanation-4: -A value-based pricing method determines prices based on the value that consumers place on and their willingness to pay for the product in question as compared to other alternative products available to them.