BUSINESS ADMINISTRATION
INTERNATIONAL MARKETING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following factors does not influence the type of company orientation exhibited by a company that is engaged in international marketing?
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the firm’s age
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the firm’s number of host countries
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the products and services to be marketed
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the gender of the company’s CEO
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managerial preference
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Explanation:
Detailed explanation-1: -These factors include cultural and social influences, legal issues, demographics, and political conditions, as well as changes in the natural environment and technology.
Detailed explanation-2: -What are the five factors that create international marketing complexity? Answer: The five factors that create international marketing complexity are: culture, language, political and legal systems, economic systems, and infrastructure.
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