BUSINESS ADMINISTRATION
INTERNATIONAL MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following is not a cultural consideration for international marketers?
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Business etiquette
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Languages
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Local laws
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Local preference
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Explanation:
Detailed explanation-1: -The 5 elements of culture in international marketing are values, rituals, symbols, beliefs and thought processes.
Detailed explanation-2: -A number of cultural differences can cause marketers problems in attempting to market their products overseas. These include: (a) language, (b) colour, (c) customs and taboos, (d) values, (e) aesthetics, (f) time, (g) business norms, (h) religion, and (i) social structures.
Detailed explanation-3: -These factors include cultural and social influences, legal issues, demographics, and political conditions, as well as changes in the natural environment and technology.
There is 1 question to complete.