BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -Some of the overarching goals that market research can help organizations accomplish, include: making important business decisions, securing investments and funding, determining new business opportunities, and even avoiding business failures.

Detailed explanation-2: -Why Do Market Research? Market research provides critical information about your market and your business landscape. It can tell you how your company is perceived by the target customers and clients you want to reach.

Detailed explanation-3: -Which of the following is an important question for marketers to ask before creating a research design? Who is our target market? What new products do we like? What do we want the results to be?

Detailed explanation-4: -what type of research is being conducted to answer the question “would this target market be interested in this type of new product? secondary data may serve several purposes/objectives in marketing research.