BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Coca-Cola is an example of what type of business represented in our society?
A
Service
B
Global/International
C
Retail
D
Online
E
Franchise
Explanation: 

Detailed explanation-1: -The Coca-Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories. Our company’s purpose is to refresh the world and make a difference. Our portfolio of brands includes Coca-Cola, Sprite, Fanta and other sparkling soft drinks.

Detailed explanation-2: -Now operating in more than 200 countries and producing over 200 brands, our system has successfully applied a simple formula on a global scale: Refresh the World. Make a Difference. Learn more about the history of The Coca-Cola Company.

Detailed explanation-3: -Because Coke is an international company, consumers demand lower or no calorie drinks, with or without caffeine. Having them co-branded only helps Coke build from its tradition. An excellent example of how Coke implemented its international business strategy can be found in China.

Detailed explanation-4: -A multinational corporation is an organisation which has its main headquarter in home country and operates with its subsidiaries in two or more countries. Coca-Cola has its main branch in Georgia but has many subsidiaries spread all over the world.

There is 1 question to complete.