BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -The definition of a company’s core business is like asking for its mission statement. true. The central element of what is purchased is called the “core, ” and anything bought on top of that is called the “value-addeds."

Detailed explanation-2: -The marketing concept is the use of marketing data to focus on the needs and wants of customers in order to develop marketing strategies that not only satisfy the needs of the customers but also the accomplish the goals of the organization.

Detailed explanation-3: -Product mix, also known as product assortment or product portfolio, refers to the complete set of products and/or services offered by a firm.

Detailed explanation-4: -Search qualities are the attributes that may be evaluated prior to purchase, as the customer learns about the competitive offerings. For example, when you go to a department store to purchase socks, you can just look at a pair and know before buying them whether you’ll like them.