BUSINESS ADMINISTRATION
MARKETING MANAGEMENT
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Convenience
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Shopping
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Speciality
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None of the above
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Detailed explanation-1: -The consumer products, which are purchased frequently, immediately, and with the least time and effort are referred to as convenience goods. Examples-cigarettes, ice creams, medicines, newspapers, stationery items toothpaste, etc.
Detailed explanation-2: -Convenience goods are those that the customer purchases frequently, immediately, and with minimum effort. Soaps and newspapers are considered convenience goods, as are common staples like ketchup or pasta.
Detailed explanation-3: -A convenience good is a consumer item that is widely available and purchased frequently with minimal effort. Since a convenience good can be found readily, it does not typically involve an intensive decision-making process.
Detailed explanation-4: -Marketing Consumer Goods Convenience goods are those that are regularly consumed and are readily available for purchase. They are often nondurable goods and low-priced items sold by wholesalers and retailers. Examples of convenience goods include milk and tobacco products.