BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Pragati has chalked out an action plan in order to increase her company’s market share in the international market by 20% in the next one year. The action plan contains the details about how the production levels will be increased, promotional activities will be carried out and so on. Identify the type of marketing function being described in the given lines.
A
Marketing Research
B
Marketing Planning
C
Product Designing and Development
D
Packaging and Labelling
Explanation: 

Detailed explanation-1: -Pragati Limited has chalked out an action plan in order to increase its market share in the international market by 20% in the next one year. The action plan contains the details about how the production levels will be increased, promotional activities will be carried out and so on.

Detailed explanation-2: -When the responsiveness of the distribution system is low.

Detailed explanation-3: -Hence, the correct answer is-Target market is not important, for market offering will not be correct in case of market offering.

Detailed explanation-4: -Solution. If the demand for a product is inelastic.

There is 1 question to complete.