BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Samples, coupons, and premiums are examples of ____
A
personal selling
B
sales promotions
C
events and experiences
D
public relations
Explanation: 

Detailed explanation-1: -Samples, coupons, premiums, contests, and rebates are examples of consumer sales promotions.

Detailed explanation-2: -Sales promotions increase the awareness of products, help introduce new products, and often create interest in the organizations that run the promotions. Coupons, contests, samples, and premiums are among the types of sales promotions aimed at consumers.

Detailed explanation-3: -“Buy one, get one free” (also called BOGOF), or “Buy two and get the third free” are commonly-used sales promotion tactics.

Detailed explanation-4: -Sales promotion is a marketing technique used by businesses to stimulate consumer demand for a product or service. This can include discounts, coupons, contests, samples, or any other type of incentive that encourages people to purchase a product or service.

Detailed explanation-5: -Types of Sales Promotion – 4 Important Types: Consumer Sales Promotion, Dealer Promotion, Business Promotion and Public Relations.

There is 1 question to complete.