BUSINESS ADMINISTRATION
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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True
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False
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Detailed explanation-1: -The goal of product positioning is to present a product or service to the customer in a way that effectively communicates its value.
Detailed explanation-2: -Product positioning is a form of marketing that presents the benefits of your product to a particular target audience. Through market research and focus groups, marketers can determine which audience to target based on favorable responses to the product.
Detailed explanation-3: -A positioning statement is a description of your product and target audience and explains how it fills a market need. Marketing and sales teams use this statement to guide their messaging and make sure all communication is consistent.
Detailed explanation-4: -ANSWER: c) all i), ii) and iii) 3. The process of designing the company’s image and offering to get a distinctive place in the minds of the target market is known as. a) Positioning.