BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -Definition: The marketing mix refers to the set of actions, or tactics, that a company uses to promote its brand or product in the market. The 4Ps make up a typical marketing mix-Price, Product, Promotion and Place.

Detailed explanation-2: -A marketing strategy is a long-term plan for achieving a company’s goals by understanding the needs of customers and creating a distinct and sustainable competitive advantage. It encompasses everything from determining who your customers are to deciding what channels you use to reach those customers.

Detailed explanation-3: -What are the 4Ps of marketing? (Marketing mix explained) The four Ps are product, price, place, and promotion. They are an example of a “marketing mix, ” or the combined tools and methodologies used by marketers to achieve their marketing objectives.

Detailed explanation-4: -Promotional strategies may include advertising, public relations, sales promotions, special offers, and other promotional strategies. Whichever channel used, it should be suitable for the product, the price, and the end user it is being marketed to.

Detailed explanation-5: -The promotion “P” of marketing is also known as Marketing Communication. Marketing communications are those techniques that the company or a business individual uses to convey promotional messages about their products and services.