BUSINESS ADMINISTRATION
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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It identifies market opportunities
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It solves marketing problems
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Monitors performance
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It persuades, reminds or informs customers about a product
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Detailed explanation-1: -Marketing information and research address the need for quicker, yet more accurate, decision making by the marketer. These tools put marketers close to their customers to help them understand who their customers are, what they want, and what competitors are doing.
Detailed explanation-2: -Inventory is not a function of marketing.
Detailed explanation-3: -Advertising has three primary objectives: to inform, to persuade, and to remind. Informative Advertising creates awareness of brands, products, services, and ideas. It announces new products and programs and can educate people about the attributes and benefits of new or established products.
Detailed explanation-4: -There are actually 3 big goals of marketing which include: Acquiring customers. Retaining customers. Turning customers into brand ambassadors.