BUSINESS ADMINISTRATION
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following is NOT an example of product positioning based on price?
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Economy Line
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Mid-Price Line
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Luxury Line
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Brand Name
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Explanation:
Detailed explanation-1: -For example, a company might position its product as being more affordable or more durable than its competitors. Samsung’s Galaxy smartphones positioning is a good example of value-based positioning as the company positioned its product as more affordable yet reliable than its competitors.
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