BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following is NOT usually defined as an element of the marketing mix?
A
Product
B
People
C
Place
D
Profit
Explanation: 

Detailed explanation-1: -Target market is not an element of the marketing mix. A target market refers to a group of potential customers to whom a company wants to sell its products and services.

Detailed explanation-2: -"People” is not included with the marketing mix. The four P’s are : price, product, promotion, and place.

Detailed explanation-3: -What are the 4Ps of marketing? (Marketing mix explained) The four Ps are product, price, place, and promotion. They are an example of a “marketing mix, ” or the combined tools and methodologies used by marketers to achieve their marketing objectives.

There is 1 question to complete.