BUSINESS ADMINISTRATION
MARKETING MANAGEMENT
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Sales promotion
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Personal selling
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Advertisement
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Publicity
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Detailed explanation-1: -Personal Selling: Personal selling is a process of informing customers and persuading them to purchase products through personal communication. It involves direct face-to-face contact and is a two-way form of communication.
Detailed explanation-2: -Personal Selling The goal is to influence a potential buyer’s purchase decision. Personal selling is more advantageous than advertising in two ways: Unlike advertising, personal selling is usually face-to-face communication between the sender and receiver. It allows for direct feedback.
Detailed explanation-3: -Description: Personal selling is a face-to-face selling technique by which a salesperson uses his or her interpersonal skills to persuade a customer in buying a particular product. The salesperson tries to highlight various features of the product to convince the customer that it will only add value.
Detailed explanation-4: -Personal selling is a tool that uses face-to-face interactions to communicate and influence a customer to make a purchase.
Detailed explanation-5: -Personal selling is when a salesperson meets a potential buyer or buyers face-to-face with the aim of selling a product or service.