BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RESEARCH METHODOLOGY

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Ideally, the research participant’s identity is not known to the researcher. This is called:
A
Confidentiality
B
Deception
C
Anonymity
D
Desensitizing
Explanation: 

Detailed explanation-1: -Anonymity is a condition in which the identity of individual subjects is not known to researchers. Because most human subjects research requires signed documentation of consent, subject anonymity is not as common in human subjects research.

Detailed explanation-2: -Anonymity: Providing anonymity of information collected from research participants means that either the project does not collect identifying information of individual persons (e.g., name, address, email address, etc.), or the project cannot link individual responses with participants’ identities.

Detailed explanation-3: -Confidentiality, on the other hand, means that the participants can be identified, but their identities are not revealed to anyone outside of the study.

Detailed explanation-4: -Because anonymity is typical in quantitative studies, researchers provide a survey or questionnaire to participants and include items where these characteristics are solicited. For example, researchers frequently ask for biological sex, ethnicity, age, or socioeconomic status rather than ask for a name or birthdate.

Detailed explanation-5: -Anonymity means you don’t know who the participants are, while confidentiality means you know who they are but remove identifying information from your research report. Both are important ethical considerations.

There is 1 question to complete.