BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RESEARCH METHODOLOGY

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
In an ____ approach survey the participants answer according to their perspective rather than their personal experience.
A
direct
B
indirect
C
experimental
D
observation
Explanation: 

Detailed explanation-1: -Hence, observation is a survey that is carried out in an indirect manner and impersonal manner.

Detailed explanation-2: -Response bias is a general term for a wide range of tendencies for participants to respond inaccurately or falsely to questions. These biases are prevalent in research involving participant self-report, such as structured interviews or surveys.

Detailed explanation-3: -A personal interview survey, also called as a face-to-face survey, is a survey method that is utilized when a specific target population is involved. The purpose of conducting a personal interview survey is to explore the responses of the people to gather more and deeper information.

Detailed explanation-4: -Survey research is a quantitative approach that features the use of self-report measures on carefully selected samples. It is a flexible approach that can be used to study a wide variety of basic and applied research questions.

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