BUSINESS ADMINISTRATION
RESEARCH METHODOLOGY
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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convenience sampling
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voluntary response sampling
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purposive sampling
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snowball sampling
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Detailed explanation-1: -Quota sampling The researcher here is ease of access to his sample population by using quota sample, his tallying will be at his convenience guide by some evident of characteristic, such as sex, race, based on population of interest.
Detailed explanation-2: -Similar to Convenience sampling, a voluntary response sample is mainly based on ease of access. Instead of researcher choosing participants and directly contacting the, people volunteer themselves. E.g.-You send out the survey to all students at your university and a lot of students decide to complete it.
Detailed explanation-3: -Definition: Convenience sampling is defined as a method adopted by researchers where they collect market research data from a conveniently available pool of respondents. It is the most commonly used sampling technique as it’s incredibly prompt, uncomplicated, and economical.
Detailed explanation-4: -Volunteer sampling is a form of purposive/ non-random sampling for all such reasons. It is used especially in sensitive research when it is necessary to rely on those who are willing to answer requests to provide data.