BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -Research methodology refers to the techniques or procedures used for collecting and analyzing data in order to uncover new information. Research methods can be quantitative, qualitative, or a combination of both, known as mixed methodology.

Detailed explanation-2: -Some common data collection methods include surveys, interviews, observations, focus groups, experiments, and secondary data analysis. The data collected through these methods can then be analyzed and used to support or refute research hypotheses and draw conclusions about the study’s subject matter.

Detailed explanation-3: -The most common methods of data collection are document study, (non-) participant observations, semi-structured interviews and focus groups.

Detailed explanation-4: -Primary research is defined as a methodology used by researchers to collect data directly, rather than depending on data collected from previously done research. Technically, they “own” the data. Primary research is solely carried out to address a certain problem, which requires in-depth analysis.

Detailed explanation-5: -Qualitative research is a methodology designed to collect non-numerical data to gain insights. It is non-statistical and unstructured or semi-structured. It relies on data collected based on a research design that answers the question “why.”