BUSINESS ADMINISTRATION
RESEARCH METHODOLOGY
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Measurement used
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The aims of research
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The presence of human in measurement
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Its logic
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Detailed explanation-1: -Quantitative data is numbers-based, countable, or measurable. Qualitative data is interpretation-based, descriptive, and relating to language. Quantitative data tells us how many, how much, or how often in calculations. Qualitative data can help us to understand why, how, or what happened behind certain behaviors.
Detailed explanation-2: -Quantitative research deals with numbers and statistics, while qualitative research deals with words and meanings. Quantitative methods allow you to systematically measure variables and test hypotheses. Qualitative methods allow you to explore concepts and experiences in more detail.
Detailed explanation-3: -A quantitative statement involves measurable quantities that use numbers or data; in contrast, a qualitative statement involves descriptive judgments that use word concepts instead of figures and numbers: it is a non-numerical statement.
Detailed explanation-4: -Quantitative studies rely on numerical or measurable data. In contrast, qualitative studies rely on personal accounts or documents that illustrate in detail how people think or respond within society.