BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RESEARCH METHODOLOGY

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following is the best type of sampling when conducting research?
A
Selecting a cross-section of the population that is representative of the group
B
Selecting ten per cent of the population using a convenience sampling process
C
Selecting no more than ten people from the specific area of research you are investigating
D
Selecting a large number of people from the population so everyone has an equal chance of being selectedSelecting a large number of people from the population so everyone has an equal chance of being selected
Explanation: 

Detailed explanation-1: -Probability samples are selected in such a way as to be representative of the population. They provide the most valid or credible results because they reflect the characteristics of the population from which they are selected.

Detailed explanation-2: -Simple random sampling A sample is taken in such a way that each combination of individuals in the population has an equal chance of being selected.

Detailed explanation-3: -a sampling method in which scores are obtained at a single point in time. For example, cross-sectional sampling may involve collecting data from individuals of various ages or developmental levels so as to study behavioral or other differences among them.

Detailed explanation-4: -Probability sampling means that every member of the population has a chance of being selected. It is mainly used in quantitative research. If you want to produce results that are representative of the whole population, probability sampling techniques are the most valid choice.

Detailed explanation-5: -Purposeful Sampling: Also known as purposive and selective sampling, purposeful sampling is a sampling technique that qualitative researchers use to recruit participants who can provide in-depth and detailed information about the phenomenon under investigation.

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