BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -Snowball sampling or chain-referral sampling is defined as a non-probability sampling technique in which the samples have rare traits. This is a sampling technique, in which existing subjects provide referrals to recruit samples required for a research study.

Detailed explanation-2: -Snowball sampling is a non-probability sampling method where new units are recruited by other units to form part of the sample. Snowball sampling can be a useful way to conduct research about people with specific traits who might otherwise be difficult to identify (e.g., people with a rare disease).

Detailed explanation-3: -Convenience Sampling This method is used when the availability of sample is rare and also costly. So based on the convenience samples are selected.

Detailed explanation-4: -Definition: Non-probability sampling is defined as a sampling technique in which the researcher selects samples based on the subjective judgment of the researcher rather than random selection. It is a less stringent method. This sampling method depends heavily on the expertise of the researchers.

Detailed explanation-5: -Snowball sampling (also known as chain-referral sampling) is a non-probability (non-random) sampling method used when characteristics to be possessed by samples are rare and difficult to find.