BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RETAIL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
A single main aisle runs from the front to the back of the store, transporting customers in both directions
A
Grid
B
Free-flow
C
Loop
D
Spine
Explanation: 

Detailed explanation-1: -The “Spine” layout is a variation of the first three. It’s based on a single main aisle running from the front of the store to the back. This design is often used by specialty stores between 2, 000 and 10, 000 square feet in size.

Detailed explanation-2: -3. Loop (racetrack) store layout. The loop, racetrack, or forced-path store layout takes the grid’s fairly predictable traffic flows a step further and creates a deliberate closed loop that leads customers from the front of the store, past every bit of merchandise, and then to the checkout.

Detailed explanation-3: -Straight/spine A straight store layout, or a spine layout, features a single aisle going from the front to the back of the store with shelving on either side. This layout encourages customers’ movement, especially in department stores for accessibility between floors.

There is 1 question to complete.