BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RETAIL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
It consists of all those efforts after the sale to satisfy the customer and, if possible, to ensure a regular or repeat purchase:
A
Warranty
B
Attributes
C
Benefits
D
Quality
E
Post-Sale Service
Explanation: 

Detailed explanation-1: -After-sales service is any support provided to a customer after the product or service has already been purchased. Companies use after-sales support as a business strategy as it typically leads to higher customer satisfaction, brand loyalty, and even word-of-mouth-marketing.

Detailed explanation-2: -Service after the sale can be provided by the retailer, manufacturer, customer service, chatbot or a training provider. It’s often included as part of the overarching marketing strategy. The key reason that most businesses focus on after-sales support is that it increases brand loyalty and customer retention.

Detailed explanation-3: -Repeat sales are an example of brand loyalty. If a customer is happy with a particular brand of shampoo, for example, they may purchase the same product-or another related product of the same brand-when it’s time to replace it. A repeat sale may also be called a “replacement sale” or “repurchase."

Detailed explanation-4: -Marketing refers to any actions a company takes to attract an audience to the company’s product or services through high-quality messaging.

There is 1 question to complete.