BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RETAIL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
It is the set of visual elements that allows the product to be presented to the potential buyer under the most attractive aspect possible:
A
Packaging
B
Container
C
Benefits
D
Quality
E
Packaging
Explanation: 

Detailed explanation-1: -The four main elements of packaging are Colours, Visuals, Typography and Format. These elements help the consumers to relate to the brand easily and tend to have a high recall. Colours have great psychological impact and can draw attention to your product.

Detailed explanation-2: -An attractive packaging beckons the consumer and encourages impulse buying. Symbols, colors, texture, and styling create instant recognition and persuade a customer to make a quick buying decision. Priming the Customer: If the wrapper looks good, it must taste good.

There is 1 question to complete.