BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RETAIL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The store layout is the arrangement of ____ space
A
Product
B
Floor
C
Price
D
Promotion
Explanation: 

Detailed explanation-1: -Retail store layout, also referred to as store design or layout design, is a term used for the way retailers set up product displays, fixtures, and merchandise in-store.

Detailed explanation-2: -Layout is an important strategy for retail success. Retailers use layout to influence customers’ behavior by designing the store’s flow, merchandise placement and ambiance. Layouts are also helpful in estimating revenue per square foot as well as assessing the strengths and weakness of a firm’s merchandising mix.

There is 1 question to complete.