BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RETAIL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
This Layout is better suited to medium-sized specialist store with a narrow front but deep interior
A
Racetrack
B
Spine
C
Free-Flow
D
Boutique
Explanation: 

Detailed explanation-1: -Straight/spine A straight store layout, or a spine layout, features a single aisle going from the front to the back of the store with shelving on either side. This layout encourages customers’ movement, especially in department stores for accessibility between floors.

Detailed explanation-2: -For example, a specialty retailer, such as a cereal store, is likely to show narrower product width (few product lines), but high product depth (numerous options for each product line).

Detailed explanation-3: -Specialty store-a retail store that carries a narrow productline with a deep assortment within that line.

There is 1 question to complete.