BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RETAIL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following is NOT an example of non-store retailing?
A
mail order
B
party plan
C
department store
D
Catalogue shop
Explanation: 

Detailed explanation-1: -Multiple shops is not a type of non-store retailing.

Detailed explanation-2: -Non-store retailing methods include kiosks, carts, vending machines, direct selling, telemarketing, direct marketing and e-tailing.

Detailed explanation-3: -Non-store retailing is the selling of goods and services outside the confines of a retail facility. It is a generic term describing retailing taking place outside of shops and stores (that is, off the premises of fixed retail locations and of markets stands).

Detailed explanation-4: -Detailed Solution. A form of non-store retailing in which personal contact between a salesperson and a consumer occurs away from a retail store is called Direct Selling.

Detailed explanation-5: -Catalog retailing is a non-store retail format in which the retail offering is communicated to a customer through a catalog, while direct mail retailers communicate with their customers using letters and brochures.

There is 1 question to complete.