BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -An example of customer perspective in balanced scorecard is customer satisfaction and market share. A balanced scorecard is a strategic management performance metric used to identify and improve various internal business functions and their resulting external outcomes.

Detailed explanation-2: -The four perspectives of a traditional balanced scorecard are Financial, Customer, Internal Process, and Learning and Growth.

Detailed explanation-3: -The theory behind the Balanced Scorecard customer perspective is that you have to make your customers happy to sell them products and services-and in order to make your customers happy, you have to understand them.

Detailed explanation-4: -The balanced scorecard involves measuring four main aspects of a business: Learning and growth, business processes, customers, and finance. BSCs allow companies to pool information in a single report, to provide information into service and quality in addition to financial performance, and to help improve efficiencies.

Detailed explanation-5: -Customer perspective refers to an approach that examines a company from the viewpoint of the individuals who purchase and utilize its products and services. This viewpoint considers organizations’ client base, which is crucial to financial success and product sales.