BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -An intangible asset is something valuable that a company owns that is not physical in nature. Intangible assets include things like patents, copyrights, and trademarks, as well as brand recognition and reputation. Both tangible and intangible assets offer considerable value to the company that owns them.

Detailed explanation-2: -a) Reputation is an intangible asset: As an intangible, reputation represents a firm’s past actions and describes a firm’s ability to deliver value outcomes to multiple stakeholders (Mahon, 2002; Fombrun, 1996);

Detailed explanation-3: -Intangible assets are the resources a business owns that cannot be moved, like equipment, or handled, like physical property. These intangible assets include goodwill, patents, trademarks, copyrights and more.

Detailed explanation-4: -Intangible resources include, for example, the knowledge and skills of employees, a firm’s reputation, brand name, exclusive rights to intellectual property, leadership traits of executives, and a firm’s culture.

Detailed explanation-5: -Intangible assets include relationships, reputation, brand, people, know-how and other intellectual property and make up more of a company’s overall value than tangible assets such as plant, machinery, stock and property.