BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

STRATEGIC MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
If Southeast Airlines were to merge with Northeast Airlines, what kind of growth strategy would this exemplify?
A
horizontal integration
B
acquisition
C
expansion
D
vertical integration
Explanation: 

Detailed explanation-1: -Horizontal fit refers to the internal consistency of the organisation’s HR policies or practices, and vertical fit refers to the congruence of the HR system with other organisational characteristics such as firm strategy.

Detailed explanation-2: -A corporate-level strategy is when a business makes a decision that affects the company’s finances, management, human resources, and where the products are sold. Focusing on a single industry is when a corporation focuses its resources on just one business.

Detailed explanation-3: -Gaining ownership or increased control over distributors or retailers is called forward integration strategy.

There is 1 question to complete.