BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

STRATEGIC MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Marketing campaigns are always long term?
A
True.
B
False
Explanation: 

Detailed explanation-1: -Short-term marketing, also known as operational or tactical marketing, is a plan for up to one year. This method is typically implemented to promote sales and promotions, new products and services and other events foreseen in the next month to 12 months.

Detailed explanation-2: -Explanation: In basic terms, marketing is the process of identifying customer needs and determining how best to meet those needs. In contrast, advertising is the exercise of promoting a company and its products or services through paid channels. In other words, advertising is a component of marketing.

Detailed explanation-3: -Definitions of Marketing “Marketing is the human activity directed at satisfying needs and wants through an exchange process.”

Detailed explanation-4: -The correct answer is: True Marketers must attempt to satisfy customer demands and needs, according to the marketing concept, which is a principle that underpins all they do. Market-oriented businesses are those that follow this idea.

There is 1 question to complete.