BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -The life cycle of a product is broken into four stages-introduction, growth, maturity, and decline. This concept is used by management and by marketing professionals as a factor in deciding when it is appropriate to increase advertising, reduce prices, expand to new markets, or redesign packaging.

Detailed explanation-2: -The purpose of market research is to examine the market associated with a particular good or service to determine how the audience will receive it.

Detailed explanation-3: -Marketing capability, operational capability, and personal capability are part of internal environment.

Detailed explanation-4: -Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.