BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

STRATEGIC MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The market for organic fruit is booming as more and more people try to follow a healthier lifestyle. The Green Apple Company is the UK market leader and able to command high prices for its excellent products, especially locally grown strawberries. Where are the strawberries most likely to be placed on the Boston Consulting Group (BCG) matrix?
A
Star
B
cash cow
C
problem child
D
Question mark
E
Dog
Explanation: 

Detailed explanation-1: -Which of the following is/are product life cycle extension strategies? Market development.

Detailed explanation-2: -The Augmented product is the non-physical part of the product.

Detailed explanation-3: -Knowledge Workers-Who They Are and What They Do.

Detailed explanation-4: -Promotion in the online marketing mix is the use of online marketing communication tools to reach your target audiences. Promotion includes the use of online advertising, public relations, direct communication, and sales promotions to reach and influence an audience.

There is 1 question to complete.