BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -Stars: Products with high market growth and a high market share. Dogs: Products with low market growth and a low market share. Cash cows: Products with low market growth but a high market share.

Detailed explanation-2: -Stars are high growth products competing in markets where they are strong compared with the competition. Often Stars need heavy investment to sustain growth. Eventually growth will slow and, assuming they keep their market share, Stars will become Cash Cows.

Detailed explanation-3: -The business units or products with the best market share and generating the most cash are considered Stars. Monopolies and first-to-market products are frequently termed Stars too. However, because of their high growth rate, Stars consume large amounts of cash.

Detailed explanation-4: -The Star Matrix © is an assessment system based on research and understanding that there is more than one path to dependency on mood altering substances and therefore more than one way to conceptualize the problem. There are multiple components that affect the most important question in all substance abuse disorders.

Detailed explanation-5: -Stars (high share and high growth) Star products all have rapid growth and dominant market share. This means that star products can be seen as market leading products.