ENTREPRENEURSHIP

Detailed explanation-1: -Brand management is a marketing function that uses brand management techniques to increase the perceived value of a product line or brand over time.

Detailed explanation-2: -What Is Perceived Value Pricing? Perceived value pricing is a method where businesses decide a product’s price based on its perceived value. It determines how much value a customer attributes to a particular product. However, product perception is subjective; perceived value is hard to quantify.

Detailed explanation-3: -Customer perception is the opinions, feelings, and beliefs customers have about your brand. It plays an important role in building customer loyalty and retention as well as brand reputation and awareness.

Detailed explanation-4: -Pricing: It can be regarded as one of the most important parts of marketing function. It is the price of a product that determines whether it will be successful or a failure. Some other factors are market demand, competition, price of competitors.